Plain Text vs HTML Email: Which Format Should You Use?
Compare plain text vs html email formats, weigh deliverability, engagement, accessibility, and design, then choose the right option for each campaign.
11 min read
Notes about newsletter.
Practical thinking from the Lumail team, filtered to the topics you care about.
Double Opt-In vs Single Opt-In: Which Should You Choose?
Compare double opt-in vs single opt-in, weigh growth, consent, deliverability, and user experience, then choose the right email marketing workflow.
11 min read
The Cheapest Email Marketing Stack for Claude Code
The exact low-cost workflow I use to turn shipped SaaS work into an email launch from Claude Code, with real product evidence and no per-subscriber fee.
6 min read
AI Email Marketing for Newsletters
Learn how to use AI agents to research, draft, segment, review, and schedule newsletters without giving up control of your audience or brand.
10 min read
Newsletter Automation: A Practical Guide
Build newsletter automations that welcome, educate, segment, and convert subscribers with clear triggers, waits, branches, goals, and exit rules.
10 min read